City Centre Mobile Application
Majid Al Futtaim properties owns and manages world-class shopping malls throughout the MENA region and required the development of a mobile app, that not only informs but actively engages with Mobile Savvy Shoppers.
Majid Al Futtaim Properties owns 11 City Centre malls across the UAE, Bahrain, Oman, Lebanon and Egypt. The challenge was to develop one integrated mobile app for the City Centre brand yet deliver consumer specific content based on the consumer's geographical location.
Belong Interactive designed and developed an integrated City Centre mobile app with several enhanced features. The app delivered location-specific content to Smartphone consumers through its nearest mall suggestion feature. The mobile application includes several consumer-friendly tools such as custom shopping lists, fashion size converter, my parking and many customizable features. The Mobile app also delivers information about all the latest events & offers and allows the user to share them through their social network.